Vinodel

Client: TM Vinodel
Date: February 2009
Project: Repositioning

 

Brand, which inspires to development

Modern society is actively and steeply developing, leaving far behind the old ideas. Striving not to lag behind, TM Vinodel decided to renovate its nature, become more progressive and modern, what, properly, was the goal of the agency.

It was developed for INCH the personality of a brand, its leader qualities, where interact the power and the harmony, dynamics and gratitude, its attributes and values, between them progressiveness, dynamics, bravery, professionalism and a lot of others. As a result was the modernizing of the brand, its goal directing on the brave, optimistic prepared persons, who are not afraid of changes.

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Client: TM Vinodel
Date: February 2009
Project: Brand image

 

All new is a well forgotten old one

New brand image has appeared on the label TM Vinodel, which was made in the style of classic silhouette art.

The art of classic silhouette was originated and occurred in Chine more than two thousand years ago, and became known in Europe at the end of XVIII century. In spite of historical richness, it is actual also for modern postmodern. Somellier, who knows “Vinodel” , looks noble in the given image, connected with the type write and is a logic continuation of the name.

Cast: Idea N. Veretennikov / Art-Director A. Venig / Project as. J. Tabor / Designer A. Yegorova